Port of Spain, Trinidad – Health Brands is now Aventa Jamaica. This name change follows a larger rebranding exercise undertaken by Trinidad-based Agostini Limited. Aventa Jamaica (Health Brands) is part of the Pharmaceutical and Healthcare group of companies operated by Agostini Limited.
The Agostini Group has operations in 10 markets, clients in over 30 countries and 3,500 employees. Group operations have traditionally been conducted through more than 20 companies, inclusive of Aventa Jamaica (formerly Health Brands). The rebrand will establish a new shared logo and brand identity for companies within the group for the first time.
Aventa Jamaica will utilise the same logo as the Agostino Group but in a vibrant green. The logo features four leaf-like shapes, representing employees, partners, customers, and communities. They come together to create a spark of innovation and growth—the driving force behind the Group.
Speaking of the rebranding exercise, Aventa Jamaica CEO Glenise Durrant-Freckleton said, “This rebrand strengthens our position for future growth while reinforcing our Caribbean identity. Together, as part of the Agostini Group, Aventa Jamaica alongside other Aventa companies is a strong, unified distribution partner providing a simple and compelling gateway to the wider region. For our employees, it is also an opportunity for them to see themselves as part of a larger integrated partner to health ecosystems across the region.”
This new chapter for Aventa Jamaica underscores its position as part a wider regional presence; and the value of strong partnerships with the common purpose of improving lives through the building of strong, sustainable, and innovative businesses that serve as the benchmark for success.
