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A pilot project aimed at educating some of the island's teachers in hospitality studies ended here last week with a small graduation ceremony. The training exercise was spearheaded by the Ministry of Education and Culture and facilitated by the Caribbean Institute of International Hospitality Management and Culinary Art (CIIHMC) and the Securities and Commerce Institute (SCI), the Master Licensee of the American Hotel and Lodging Educational Institute (AHLEI).

The "Certified Hospitality Instructor Training" was held over three weeks, May 4-20, culminating in the graduation ceremony for five teachers at the NIC Conference Room. The activity was presided over by Sameera Bhalla president of CIIHMC. According to Dr. Michael Terry, the instructor who has trained persons all over the globe, the teachers were a wonderful group to work with and a group to be proud of.

Jamiaca Celebrates Win With WABC-TV AnchorsJamaica Tourist Board’s Regional Director, Airlines and Tour Operators, Anthony King (centre) celebrates Jamaica’s win at the 2011 Big Apple Awards with guest presenters Joe Torres and Michelle Charlesworth of WABC-TV.

Jamaica and public relations agency Ruder Finn were among the winners recognized for excellence in public relations for the campaign Restoration Jamaica: Overcoming a Crisis…Protecting Brand Perception.

 Jamaica wins at Big Apple Adwards 

Jamaica Tourist Board’s Regional Director, Airlines and Tour Operators, Anthony King accepts the Honorable Mention award in the Crisis Communication category from Sandra Fathi, President of the Public Relations Society of America – New York Chapter during the 24th Annual Big Apple Awards at The Hudson Theatre, Millennium Broadway Hotel.

The award honored the Jamaica Tourist Board’s campaign Restoration Jamaica: Overcoming a Crisis…Protecting Brand Perception which was conceptualized and implemented by Ruder Finn.

Tourism Minister, the Hon. Edmund Bartlett has underscored that the recent US$10 increase in the head tax paid by incoming airline passengers will facilitate bigger and better strategies to market destination Jamaica. Speaking yesterday at the 50th Annual General Meeting of the Jamaica Hotel and Tourist Association, JHTA, at the Jamaica Grande Hotel in Ocho Rios, Minister Bartlett said the additional funds which the Government hopes to obtain from the increase, will go exclusively towards the marketing of Jamaica in new and emerging markets.
 
He outlined that Jamaica will be moving to open new doors in countries such as Brazil, Russia, India and China, which are known as the BRIC countries as well as Mexico, Indonesia, South Korea and Turkey which are commonly referred to as the MIST countries.
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